Established in 1960, Danovel has grown from a small sofa shop in a Kampong house to two showrooms and two factories across Singapore and Malaysia. Today, being the pioneer in the field of high-quality and high-comfort home furnishings, all of which are custom-made to meet each customer’s preferences and needs, Danovel has been trusted by more than 50,000 homes to hotel, banks and yachts.
By having accumulated 61 years of experience and expertise and with the third-generation management team in place, Danovel’s gradual, organic growth path has equipped them with the skills and knowledge to run a vertically integrated operation that covers the entire value chain of soft furnishings – from design to consultation to customisation to manufacturing and retailing.
“It is an honour to be recognised as one of Singapore’s fastest growing companies.” Said Marcus Wong, Business Development Director of Danovel. “Since we started Danovel, the goal has always to combine innovation and tradition to create timeless, long-lasting furniture that can be passed down from generation to generations. He added, “It is thanks to the hard work and dedication of our team and the exceptional work that has enabled us to grow consistently despite the current adverse market conditions and uncertainties ahead.
Being amongst Singapore’s fastest growing companies is not an easy accomplishment and this new milestone will serve as our inspiration better our techniques while focusing in creating luxury fabric sofas and home furniture, without losing its craftsmanship and touch of quality. We strongly believes that Danovel is setting out to offer something different from what the market was offering of not fulfilling the functional needs for furniture, but also using it as a tool to transform lives.